About Us

A place where fashion is open to interpretation...
Style . Sophistication . Elegance

This inspiring, chic boutique is brimming with statement pieces from European fashion houses and niche collections from selected Canadian and US designers.

Everything you have ever desired is right here!  ~Head to Toe~
From smart casual and separates to dresses, outfits and outerwear.

Unique accessories that exude a perfect mix of flamboyance and flair.


Something from Joni's says,
"I have a divine view of life and love fashion". 

Jewelry, scarves, handbags and stylish shoes and boots.

  • Kokomarina
  • Lauren Vidal
  • Franck Anna Concept
  • Caty Lesca
  • Mado
  • Sympli
  • Bryn Walker. . .          To name a few

This marvelous fashion destination stocks a rich collection
of fashion forward, ageless and eclectic pieces that will keep
heads turning.

Joni’s offers individual advice and personalized service to suit
your needs.  You will be captivated by the collections and warmed

by the genuine honesty and true passion for fashion found at Joni’s.

Joni's is tucked inside a gorgeous century home in Barrie, located off of Victoria Street between Bradford and Lakeshore dr.